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Salesforce CRM - A Basics Concepts:
Salesforce
CRM (Customer
Relationship Management) is a cloud-based platform that helps organizations
manage their interactions with customers, prospects, and partners. It provides
a comprehensive suite of tools and features designed to streamline and improve
various aspects of customer relationship management. - Salesforce
CRM Training in Hyderabad
Here
are some basic concepts associated with Salesforce CRM:
1. Cloud-Based Platform: Salesforce
is a cloud-based
CRM, which means it is hosted and accessed over the internet. Users
don't need to install or maintain software on their local devices; they can
access it from anywhere with an internet connection. - Salesforce
CRM Training Courses
2. Objects and Records: Salesforce
organizes data into objects, which are essentially database tables. Each object
represents a specific type of information, such as Accounts, Contacts,
Opportunities, or Leads. Records are individual entries within these objects.
3. Leads and Opportunities: Leads are
potential customers who have expressed some interest in your products or
services, but haven't become customers yet. Opportunities represent potential
sales and are associated with leads or accounts. Salesforce
helps track and manage the sales pipeline.
4. Accounts and Contacts: Accounts
represent companies or organizations, while Contacts are individuals associated
with those companies. Salesforce allows you to link multiple contacts to a
single account, making it easy to manage complex relationships. - Salesforce
Online Training
5. Customization: Salesforce
can be highly customized to meet the specific needs of your organization. You
can create custom fields, objects, and workflows to adapt the platform to your
unique business processes.
6. Automation: Salesforce provides automation
features through Workflow Rules, Process Builder, and Flow, allowing you to
automate tasks and processes, such as sending emails, updating records, or
assigning tasks when certain conditions are met. - Salesforce
Training in Hyderabad
7. Reports and Dashboards: Salesforce
offers powerful reporting and dashboard capabilities, enabling users to create
and view visual representations of data to gain insights into their business
performance.
8. Integration: Salesforce can be integrated with other
applications and systems, making it easier to share data and streamline
business processes. Common integrations include email, marketing automation,
and ERP systems.
9. Security: Salesforce places a strong emphasis
on data security. It offers various security features, including role-based
access control, encryption, and two-factor authentication. - Salesforce
CRM Online Training
10. AppExchange: Salesforce
has an app marketplace called the Salesforce AppExchange, where you can find
thousands of pre-built applications and integrations that extend the
functionality of the CRM.
11. Mobile Accessibility: Salesforce offers mobile apps, allowing users to access and
update data on the go. This is especially useful for sales and field service
teams.
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